Kevin Durant signs lifetime deal with Nike

Durant's deal with Nike worth up to $300M

Durant joins Jordan and LeBron with a lifetime deal

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Nike cement partnership with NBA star

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Durant's signature shoe line a hit for Nike

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Durant's popularity fuels Nike's success

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Durant secures long-term financial security

[{"selector":"#anim-3effd270-a108-4a68-b992-5d5ef64f5467 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(26.457524823001265%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-d9b397a0-a403-4ce1-8875-6812a18c4bae","keyframes":[{"offset":0,"transform":"translate3d(0, -330.76215%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.29,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.45,"transform":"translate3d(0, -93.01031658000001%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.61,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.71,"transform":"translate3d(0, -31.620861540000003%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.8,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.85,"transform":"translate3d(0, -11.874361185000001%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.92,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.96,"transform":"translate3d(0, -5.15988954%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":1,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"}],"delay":0,"duration":600,"fill":"both"}] [{"selector":"#anim-712af626-996d-4e86-be82-00687dfc524a","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5c942b44-b288-498b-844c-df7daf0e4131","keyframes":{"transform":["translate3d(0px, 427.13673%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-c4ed49bb-c2b6-4fff-8377-a6507e8d10ac","keyframes":[{"offset":0,"transform":"translate3d(0, -517.73505%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.29,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.45,"transform":"translate3d(0, -145.58709606%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.61,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.71,"transform":"translate3d(0, -49.495470780000005%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.8,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.85,"transform":"translate3d(0, -18.586688295000002%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.92,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.96,"transform":"translate3d(0, -8.07666678%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":1,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"}],"delay":0,"duration":600,"fill":"both"}] [{"selector":"#anim-648aef9f-4b57-47b8-b5a7-043e62c9859c","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e2236c55-ef5e-4cf8-ab0b-f5ea803496d9","keyframes":{"transform":["translate3d(104.07675%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1594e184-f90d-4793-9913-d2b5d18af479","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-73caf2b8-11f0-4748-9ebc-ee780725ec76","keyframes":{"transform":["translate3d(-111.62791%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6e6a4d23-619a-4ebc-88b9-a840757e7958","keyframes":{"transform":["translate3d(79.49999%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e9ee325c-fabc-49da-b479-1c2c694e118a","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1efbc264-1141-4f46-8629-fc6c93220200","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Credit To Google

Nike and Durant's partnership a fruitful one

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Durant's status as a top NBA player solidified

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Nike's investment in Durant pays off

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Fans excited for Durant's future with Nike

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Durant's deal with Nike worth up to $300M

Durant joins Jordan and LeBron with a lifetime deal

Durant is now among the elite company of Michael Jordan and LeBron James, who also have lifetime deals with Nike

Nike cement partnership with NBA star

Durant has been a part of the Nike family since he entered the NBA in 2007, and his previous deal was set to expire soon

Durant's signature shoe line a hit for Nike

The new agreement cements Durant's position as one of the most marketable players in the league and sets him up for long-term financial security

Durant's popularity fuels Nike's success

Durant's signature shoe line, which started with the KD1 in 2008, has been a popular seller for Nike

Durant secures long-term financial security

Nike has also released several successful clothing and accessory lines under Durant's name

Nike and Durant's partnership a fruitful one

Durant's partnership with Nike has been a fruitful one, both on and off the court, with his sneakers and merchandise flying off the shelves

Durant's status as a top NBA player solidified

The new lifetime deal with Nike is a testament to Durant's status as one of the most accomplished and respected players in the league

Nike's investment in Durant pays off

The lifetime deal with Nike is a major milestone for Durant, who has already accomplished so much in his basketball career

Fans excited for Durant's future with Nike

As Durant continues to make waves in the NBA, Nike's partnership with him is sure to remain a lucrative and fruitful one for years to come